The Brand Ambassador May Be ASIN

Asin Thottumkal (Malayalam: അസിന്‍ തോട്ടുങ്കല്‍), (born October 26, 1985) is an Indian film actress from the state of Kerala. She is currently considered to be one of the most popular actresses in the South Indian film industry.

Making her acting debut in Sathyan Anthikkad's Narendra Makan Jayakanthan Vaka (2001), Asin had her first commercial success with Amma Nanna O Tamila Ammayi in 2003, and won a Filmfare Award for the Best Telugu Actress for the film.

After a number of films, she received her second South Filmfare Award for Best Actress for her performance in her second Tamil film, Ghajini (2005). She played the lead female roles in hits, the thriller Ghajini (2005) and the action comedy Varalaru (2006). More recently, Asin made her début in Bollywood, with Ghajini, the remake of its Tamil namesake, subsequently winning the Filmfare Best Female Debut Award Award.

Priyadarshan and Mohanlal’s friendship dates back to several years. In fact the duo used to play cricket for a local Kerala team - City Cricketers. Their passion for cricket is now likely to give birth to a new IPL team. Yes, Kerala could get into the IPL 2010 if BCCI approves the team. The KCA has already given a go ahead signal. The Kerala IPL team has been named after their favorite team City Cricketers.

The Union Minister of State for External Affairs, Shashi Tharoor will be made the Chairman of the team.

Former Indian allrounder Robin Singh has been signed to be the technical director of the team.

Priyadarsan says : “Thanks to Shah Rukh Khan, we were able to send five promising lads — Mohammed Niaz, Mohammed Sanuth, Rohan Prem, P Prashanth and teenage batting sensation Sanju V Samson — to attend the selection trials of the Kolkata Knight Riders. They might not have made it to the team, but they got to see how international players train and the exposure has helped them”

What mohanlal says: “We’re trying to nurture local talent, as the most successful IPL players this year have been little known guys like Manish Pandey, Pragyan Ojha, and Kamran Khan. There are a lot of youngsters in the small towns of Kerala and Tamil Nadu waiting to get a break. They have the talent, but lack exposure and world class training facilities”.